Showing posts with label business of art. Show all posts
Showing posts with label business of art. Show all posts

Thursday, December 3, 2009

When you love your job, is it still work?

Working as an artist can feel socially weird, sort of in the same way as being a stay-at-home parent. That said, it was with great enthusiasm that I finally switched from saying "I'm a stay at home mom," to saying, "I'm an Artist," when asked. Still, that statement is usually met with a skeptical expression. People usually ask, "What do you paint?" I give a quick explanation of my work, then change the subject.

I'd say about one out of every 10 strangers I talk to responds with a slightly bitter, "How nice for you." And, it is very nice that I have been able to generate work for myself doing something creative and fulfilling. It is very nice that I am in a relationship with someone who can support us while I take this chance, and who believes that it is the best option for all of us. Several times a year, I ask, "Should I get a real job?" We have looked at the pros and cons, and the fact is, all of our lives would be negatively affected if I went to work for an employer. We might be able to buy new sheets or winter coats when we need them, sure, and it wouldn't be such a crazy idea for us to take a 10-day trip to Spain this winter. But, I would have to switch Anouk to the larger school so that she could catch the bus each morning, and she would have to go to daycare every afternoon, and much of my income would be paying for that. We would have to greatly reduce the amount of food we grow, sell the goats, and rely more on electric heat because I couldn't keep up with our wood supply. When Anouk is sick, I can keep her home without risk to my job security, and I spend a portion of each day just taking care of our home. So, as long as we can get by on Mike's income and what little I make, it just works out best for all of us.

I do sometimes feel like I am not considered to be "working". I'm not sure how much of this is my own complex, and how much comes from other people's attitudes. It is often seen as me having a fun hobby that earns me a little side money. Yes, I do enjoy my work most of the time, but man, it can be grueling! I stand on cement all day in a cold, studio. My hands get sore and stiff from repetitive motion and gripping. I often have to wear a wrist brace because my tendons become strained. My fingers are always covered in small cuts and stained from adhesives. During a large installation, I often work long hours in uncomfortable circumstances. For the past two days, for instance, I've been working in near-freezing temperatures with numb fingers and toes.

But that Pediatric Clinic has been transformed by a simple glass mosaic vine climbing the pillars that frame the entryway. I step back at the end of it all to get the full effect, and it is just lovely. Without my work, it would be a plain, stuccoed building like every other medical building on that street. Now, it stands apart and welcomes patients with a promise of a fun, cheerful interior. I love that feeling. I love when the doctors pop down to see my progress and they are SO happy!

My work makes people happy and I do love doing it. But it feels like work.

At a "Business of Art" workshop (by Pam Corwin - look into it if you are doing this kind of work) I asked the panel of wholesale artists if it is difficult to make the same item over and over, sometimes hundreds of times, and does it then feel less like fun and more like work? They all said, in different ways, that they can either use their innate talents to fill wholesale orders, sometimes working late into the night to meet a deadline - or they can go get a job, maybe in an office or waiting tables, on someone else's schedule and according to someone else's rules. It can be even harder work to labor tirelessly on art that you feel passionately about, that is part of you, and that is your only source of income, than to clock in at a job that you don't care so much about and that you can walk away from at the end of a day. Ultimately, it just depends on how you want to spend your time and how much risk you are willing and able to take.

Now, off to my other job; being a mom.

Monday, November 23, 2009

New Artist Identity


A couple of weeks ago, I had an epiphany regarding my business. For years, I've been trying to market myself as an architectural mosaic artist, dropping off pamphlets and portfolios with designers and sending emails to architects. While having lunch with the the other two artists involved in the enhancement of this new pediatric office, the more experienced of the three of us mentioned that the name of your business is of utmost importance when addressing architects. Apparently, they can be incredibly picky on this point. She explained that she shifted from a more casual, fun name to her actual name in order to put give a stronger impression with architects.

Immediately after this lunch, I had a meeting with a business advisor who drove the point home. She said no architect would even consider hiring "Cosmic Blue Monkey" for a commission, despite the quality of my work. This was shocking news to me, so I set to work right away figuring out how to reinvent my business in order to get paid actual income for my hard labor. I finally came up with JK Architectural and Fine Art Mosaic, and I have created a temporary website to go with it.

It is suddenly very clear to me that this is an extremely important step for me as an artist, and the time is right. For many years, I have enjoyed making little, functional items for festivals and holiday bazaars, but the profit margin on these things is nonexistent. They are so very labor intensive that I spend hours working on things that I can only get $30 for in this tight market, and after overhead, that pretty much comes out negative. My focus on recycling may be noble, but it won't put food on our table, and I now have a studio chock full of trash that I hope to make into something of quality, someday. I need to narrow my focus. It is time to stop mosaicking every jelly and mayo jar we use, stop soaking labels off of beer bottles thinking I'll find a use for them, stop saving milk cartons and laundry soap jugs. Then I will have more room to store the cupboard doors that I use for mosaic panels, the many containers of glass scrap, and really useful pieces of cement board and wedi for good quality mosaic panels.

I feel like such a grown up!

While I can't stop making things, and will certainly continue to crochet, sew and print during my "relaxation time", it is time to let go of that as a potential income generator. If I had found THE product that everyone loves, and had felt inclined to make that thing over and over, it would have worked out great. But the thing I love to make, and the thing I'm best at, is mosaic art that enhances spaces in a way that is functional and also decorative. For me, nothing brings things to life like mosaic, and I see potential for it everywhere.

I'm not ready to let go of Cosmic Blue Monkey Designs. I spent half the summer mosaicing a big sign for my studio, which isn't going anywhere. But I hope JK Architectural and Fine Art Mosaic will come to be known as one of the best sources for creative home and business accents on the West Coast, that I will be sought out for restaurants and courtyards and entryways and window treatments and , and, and....

See: http://www.jkmosaic.yolasite.com/